About

Launched in 2015 Blue Bulldog Digital merges organizing strategy and campaign vision with powerful digital tools to help non-profits and unions meet their goals.

Christian Norton

Founder and CEO

Christian specializes in both the strategic and technical components needed to run a high performing digital program. He spent nearly a decade working directly for non-profit organizations in Washington, DC. His final role before founding Blue Bulldog Digital was as Communications Director at Working America, the largest affiliate of the AFL-CIO. Over a 6-year period he grew their communications program from little more than an email list into an award-winning, multi-capacity department. The organization became well-known in the labor movement for its integrated use of email, text, social media, online advertisement and earned media. The program helped win many legislative and electoral campaigns.

Christian also worked in the online and communication departments at Campaign for America’s Future and was the Director of Support for Wired for Change (now part of Salsa Labs). Christian is based in Chicago, IL.

Walter is Christian 6-year-old Olde English Bulldogge and the company mascot. Walter is a master of many skills, including sit, shake, crawl and fetching the mail. Arguably the most famous team member, Walter has been featured on the front page of Buzzfeed, been pinned nearly 1500 times on Pinterest and has had his identity stolen for illicit use on a crowdfunding site.

Kelcie Glass

Social Media Contractor

Kelcie is a public relations and marketing professional based in Washington, DC. After graduating from UNC, Chapel Hill, Kelcie was a marketing coordinator at Corporate Executive Board. After a few short years there, she left to pursue entrepreneurial endeavors. Her freelance communications projects force her to be ahead of the social media curve, and to find new and innovative ways for businesses to connect with consumers, members, and allies. She maximizes the effectiveness of social media channels for her clients, by creating one-of-a-kind campaigns, having consistent messaging across platforms, and by using untapped marketing tactics. In addition to her social media expertise, she is heavily evolved in community relations and non-profit work in the D.C. area.

Kelcie’s pug, Pepito, is also excited to be a member of the Blue Bulldog Digital team. His dominant, type A personality and eagerness to be involved with every team call helps to balance the work he doesn’t get done because of his need for day long naps.

Scott Seeborg

Digital Organizing and Graphic Design Contractor

Scott Seeborg comes to the team with 14 years of experience with digital communications in advocacy, organizing, and election outreach. Having worked and lived in Portland, Oregon, the Bay Area, Cincinnati, Philadelphia, and now Washington DC, Scott has helped pioneer the use of digital media to recruit and engage volunteers and organizers from coast to coast and in between, with a specific focus on recruiting young people of color and students into organizing roles and careers.

Through managing, training, and staffing large-scale outreach operations, Scott has facilitated millions of person-to-person persuasion conversations in cities from Anchorage to Boston to Miami, with many places in between.

Having worked for campaigns, state parties, labor unions and several progressive organizing advocacy groups, Scott brings a wealth of experience in communications and movement building work from disparate communities.

Scott feels that his corgi Brisket is a formidable addition to the team at Blue Bulldog Digital. What Brisket may lack tough demeanor he makes up for with a hilariously aggressive amount of enthusiasm.